Like with Lupe Fiasco before him, there’s always the worry with a Kid Cudi album that he’s found a new way to sabotage himself, or even just that he will reuse one of his old methods of sabotaging himself. Man on the Moon III doesn’t use any of his old tics of poor beats or weird idiosyncrasies. It’s Kid Cudi in the space where he’s at his best, and that should be a relief. It’s just a shame that it’s still so boring.
This is at its worst in the centerpiece of the album, “Elsie’s Baby Boy.” It’s built up, it’s got a story, it feels like it’s meant to be something and it does nothing. I’ve heard it many, many times and I still can’t tell you a single thing about it. It just doesn’t stick, and sadly too much of the album follows suit. There’s some forgettable trap and some forgettable rock-tinged rap and some other forgettable music and that’s most of the album.
It’s tempting to say that I’ve just outgrown Cudi and to internalize the problem, but that’s not the problem. The issue is that the songs just don’t resonate the way his best stuff did. He came in as an everyman in a time of rap excess, and now he doesn’t feel human at all. His old stuff can still hit hard. They were honest and that still shines through. MotM3 has none of that. Also, where’s the fun of taking something like “Poker Face” and making that into a beat?
There are moments here. I like the “get it, get it” in the middle of the solid “Sad People.” It’s mostly listenable, albeit uninspired. He’s definitely had worse albums than this, and during some of the low points, I would have killed to have even this. His single with Travis Scott had seemed to signal a shift for Cudi, it had seemed to be his breakout moment, but instead it looks like it was a lone bright spot and not a star taking shape.
There’s been a lot of great music in this year, from sources both expected and previously unknown. It took quite some effort to bring the list down to just five, but these are the five that we think you should definitely listen to when ringing out the new year.
5. Chris – Christine and the Queens
Musically, Chris is a throwback. This album sounds like nothing as much as an escapee from the pop / R&B charts of the 80s and a very good one at that. It’s upbeat music with lots of interesting little quirks. It is not just effortless, but actively fun, to flow with this album and it’s embedded with myriad little flourishes that delight.
What truly elevates it though is the modernity it brings. While the structure is that of Michael and Madonna, the album is clearly something of 2018, both musically and, more strongly, lyrically. Héloïse Létissier’s alter-ego Chris explores the edges of modern femininity with intelligence and complexity. The character is strong and sensual but vulnerable and human. She’s a full person and she makes this one of the most vivid albums of the year.
4. KIDS SEE GHOSTS – KIDS SEE GHOSTS
Kanye has had an interesting year to say the least, but we’re not here to talk about that. We’re just going to talk about the best of the series of seven-song mini-albums. Kids See Ghosts finally brings Kid Cudi out of the rut that his last few albums found him in and gives Kanye the grounding and focus that he’s lacked for a few years now. The two of them have a history of bringing out the best of each other and this album is the culmination of that relationship.
The rock-flavored rap of Cudi has exploded of late, but most of the current practitioners are somehow substantially more emo than Cudi ever was. It’s refreshing to see a return to his more straightforward, guitar-focused strain with this album. His deep voice and the thrum of his humming have always been his greatest strength and Kanye’s flat-edged rapping cuts right through it beautifully.
This album is a spiritual experience and clearly built to be so. “Reborn” evokes the kind of devotional feeling most religious ceremonies can only grasp at. The strength, the upliftment and the humanity of the song and the album as a whole transcends the human and reaches the divine.
Room 25 is easily the most unique album of this list and of this year. I’ve never heard anything like Noname’s blend of laid-back rap, jazz and soul before and I doubt that I will again until her next album.
Her technical skill is astounding. She takes rapid, layered lines and delivers them with a staggering nonchalance. She’s even able to mix a little laughter into the lines that she goes through at a blazing pace.
It’s not a loud album. It doesn’t need to beat you over the head with its merits. It just does what it wants to do and it does it extremely well.
MUDBOY is basically the opposite of Room 25 in every aspect but quality and innovation. Where Room 25 is gentle and intricate and relaxing though, MUDBOY is pounding and blunt and arousing.
This is a rough and uncompromising album. It bludgeons you with ideas and innovations relentlessly. It’s also just really good rap. “Mo Bamba” is not just a viral hit, it’s the most exciting song in rap this year. He doesn’t need any kind of ornateness in this album, it’s just straightforward and strong.
I don’t actually expect to see this start a new trend in rap just because of how unique Sheck Wes’ sound is. Imitating him is not a task for the weak. Instead, we’re going to have to leave it to the man himself to show us what’s next for the most interesting music of the year.
Both Directions At Once was the album that I was most excited about this year and it delivered fully on that hope. Recently discovered in a copy given to his first wife, this album found Trane in the middle of that fertile period around My Favorite Things and A Love Supreme. It never got the full release that his classics of the time obtained and so is quite naturally rough, but the brilliance here is undeniable.
His early takes on “Impressions” are fascinating not just for what they would become, but for the music that they were in the moment. It’s clear that this is a transitional period for Trane. He still has some of the pop sound of My Favorite Things here in “Nature Boy” and “Villa”, which may not be as challenging as the rest, but are still excellent.
The Untitled Originals are all intriguing. His variations on 11386 are all thought-provoking in different ways, Take 2 is exploratory and Take 5 is playful. They are elegant and unexpected and so beautiful.
There’s a clear difference between Both Directions At Once and the masterpieces that Trane actually released in those fertile years of the late 50s and early 60s, but that doesn’t change the fact that this is an album of tremendous intelligence and my easy pick for album of the year.
Yeezy season continues and Kids See Ghosts is easily the strongest release of a strong set. At the same 7 songs and 20 minutes as the other two, it doesn’t quite have the tightness of Daytona or provoke quite as much thought as ye, but neither of them have quite the brilliance of Kids See Ghosts.
Kid Cudi is one of those rappers whose influence is undeniable, but whose albums are always something of a crapshoot. His Man On The Moon days were excellent, his other stuff often less so. Still, he built a niche for himself and newer hit rappers like XXXTentacion and Young Thug definitely draw from his style of rock-flavored rap. Kids See Ghosts sees Cudi more than turn away the challenge though.
The two of them complement each other well with “Cudi Montage” amusingly being one of the best showcases of this team-up. It uses a posthumous Nirvana guitar riff as the base of an exceptional beat. Cudi’s voice matches it perfectly to open it and then he transitions beautifully into a fantastic chorus thrumming with Cudi’s deep hum. Kanye then gets his turn with a punchy verse on the cycle of gun violence and then the album goes on an extended return to the chorus to end the album.
Great though the end of the album is, let’s take a step back to the beginning. There’s a strong undercurrent of soul in this album that hits you right from the opening song “Feel The Love.” A song with a name like that was always going to have heart, but that reverberating chorus is transporting and then cutting it with Kanye’s vocalizing is a sledgehammer blow before hitting the break. It’s a powerful song.
The real highlights come a little later in the album though. “4th Dimension” is classic Kanye. The distortion of the Louis Prima song “What Will Santa Say” to make a beat is brilliant. The rapping sets a healthy pace though. First, Kanye gets off a couple of clever lines and then Cudi just runs with it. His “Kids See Ghosts off the ropes, Ric Flair on your bitch” sticks with you.
It’s “Reborn” though that’s my pick of the album. Cudi’s hook is mass-media gospel in a way that should have televangelists foaming. It holds both the tiredness it needs and the forward movement that lifts the listener as much as the song. It’s deep and resonant and captures a moment and a feeling better than most songs and most artists are capable of and does this while just being fantastic music.
There’s not a weak song in this set. “Freeee (Ghost Town Pt. 2)” is muscular and rips you along with it. It keeps a plethora of really interesting shifts swimming down below an ascension of a chorus. “Kids See Ghosts” is pulsating and infectious and “Fire” thumps along to an anthem built on Cudi’s humming.
It’s been a while since we’ve seen Kanye and Kid Cudi team up and an album like this definitely justifies the wait. Not only do their strengths play strongly off each other, but they each seem to have obviated the other’s weaknesses. This is excellent and unique rap and it’s clearly the album to beat for 2018.
Kid Cudi is his own person. You can’t judge his third album Indicud the way you would judge other rap albums because it doesn’t feel the need to play by the same rules. Seriousness and wordplay are no part of this picture. Freshness is always a good thing though, especially when the result is something like “Red Eye”, which is essentially Haim being Haim. However, it still needs substance. His earlier songs, like the exceptional “Day ‘N’ Nite” managed to feel novel in subject matter as well, but this album doesn’t quite hold up to the same standard.
This is a very listenable album, but the sort that neither expects nor rewards deep and sustained listening. It is filled with bright spots, especially when the guests show up. The aforementioned Haim song is excellent, the RZA shows up for a monstrous anthem with “Beez” and Kendrick Lamar is, as always, remarkable on Solo Dolo Pt. 2. Kid Cudi’s production is strong throughout, bringing out the best of both his guests and himself, as shown on “Unfuckwittable.”
This is, all told, an enjoyable album. It is an album with an expiry date though. Give it a spin though. As long as you don’t expect to go anywhere, it is an enjoyable ride.
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