“Childish Gambino, homegirl drop it like the NASDAQ
Move white girls like there’s coke up my asscrack
Move black girls cause, man, fuck it, I’ll do either
I love pussy, I love bitches, dude, I should be runnin’ PETA.”
Childish Gambino (known also as Community star and 30 Rock writer Donald Glover) leaves no room for any doubt about his intentions with “Bonfire,” the first single from his latest album Camp. “Bonfire” is essentially one long unrelenting rant, from start (wailing klaxons, haunting gospel chant and a jarring syncopated drum-machine snare beat), to finish (one word – “bitch”). Along the way, we’re treated to an onslaught of offbeat and off-colour references, masterfully-crafted punnery and sheer unadulterated emotion, with some catchy hooks thrown in for good measure. While this version of Gambino has turned some people off (I’m looking at you, Pitchfork), for your sake I hope that’s not the case. Sit back, listen and enjoy.
The Gambino you’ll hear on this track is the raw unabashed Gambino from his earlier (free) single “Freaks & Geeks”, dialled up to 11. Gambino’s boasts are as frequent and grand as they are hilarious and fierce. You’ll find yourself grinning in appreciation at lyrics like “My dick is like an accent mark, it’s all about the over E’s” and “I made the beat retarded so I’m calling it a slow jam.” Or at least, you will if you manage to keep up with the fast-paced, blink-and-you’ll-miss it speed at which such gems are dropped.
That also applies to the pop-culture references liberally scattered over the track – Gambino seems to have made sweet passionate love to some form of pop-culture goddess (Aubrey Plaza perhaps?) in order to produce this single. Invader Zim? Check. Toe-Jam and Earl? Check. Hidden insult aimed at Drake? Check. Not all of his references work quite as well as they should (there are probably better ways to bring up Human Centipede) but Gambino delivers them all with absolute commitment.
Ironically,the song’s music video is where Gambino falls short. While it is indeed a wonderfully conceptualized and filmed piece of art, the story in the video just doesn’t quite match the lyrics and intention of the song. You’ll see Donald Glover in fine acting form, but not in Gambino persona.
Verdict: Bonfire is a song that needs to be listened to once, then once again after looking up the lyrics, and then once again after looking up all the references you may not have understood. After that, just sit back and take a break. Then go listen to it again. By now, a large chunk of you will have fallen in love with all that Gambino has to offer. For those few who remain (poor, poor Pitchfork), Gambino has some parting remarks:
“Rap’s Step-father: yeah you hate me, but you will respect.”